A refill shade that fits into your existing Pure Color Lipstick case for plumping, long-wearing color in Matte finish. By switching the refillable Pure Color Lipstick, you can help Estée Lauder reduce their water use by 86,000 gallons (the equivalent to more than four hundred 5-minute showers),* reduce 70 tons of CO2e emissions* (the equivalent to 16,000 miles driven**) and save the equivalent energy needed to charge 800,000 smartphones.* Make the moment with a match for every power move.

• WHAT IT IS:
• A long-lasting lipstick that saturates lips with statement-making, wearable color designed to flatter all skin tones
• WHAT IT DOES:
• The high-performance, full-coverage lipstick provides plumping, nourishing and conditioning benefits
• it stays color true and wears for 10 hours while resisting bleeding, feathering and creasing
• Matte finish features a plush powder complex that delivers a smooth, velvety matte finish
• Pure Color Lipstick is also available in Creme and Hi-Lustre finishes
• The expertly designed lipstick bullet is perfectly shaped to help sculpt the curves of your lips with effortless precision
• INGREDIENT HIGHLIGHTS:
• Estée Lauder's rich, naturally derived*** Moisture Lock Complex features a blend of potent oils plus a powerful plant extract to instantly condition and plump while maintaining moisture on lips over time
• Potent blend of red raspberry seed oil, meadowfoam seed oil and apricot seed oil nourishes and conditions lips
• Salicornea herbacea extract is a powerful extract that helps maintain lips' moisture and comfort over time
• HOW TO USE:
• To remove existing lipstick bullet, twist and lift cylindrical lipstick bullet out from square base
• To secure lipstick refill, insert cylindrical lipstick refill in square base
• you may need to twist the refill slightly to align
• a subtle "click" sound assures the refill is locked into place
• To use, apply once for an exquisite wash of color or continue to build coverage and amplify the color impact of this long-lasting lipstick
• *Based on first-year global forecasted production volume, for customers who have purchased their first Pure Color Lipstick and Refill
• **CO2e is a unit for measuring carbon footprints
• it incorporates carbon dioxide and other greenhouse gases (GHG)
• driving distance is based on average passenger vehicle with 22.2 miles per gallon
• calculations based on EPA GHG Equivalency calculator
• ***Per ISO Standard 16128
• from plant sources, non-petroleum mineral sources and/or water
• This product supports a world with less waste by coming in both an original (refillable) and refill format